Contact center

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The Benefits of Implementing Outbound Call Center for Business Growth

By | 2021-03-18T12:00:24+00:00 March 12th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , , , , , |

What is Outbound Call Center?

A call center within organization is divided into 2 services, they are inbound and outbound call center. In this article, we will focus on finding more about outbound call center and its benefits for business growth.

An outbound call center is an activity that allows call center agents to make outbound calls to an organization’s customers or prospects. These activities may be for market research, proactive customer service, sales, debt recovery or other purposes according to business requirements. In most cases, outbound call center services consist of Telecollection, Telemarketing, Telesales, Welcome Call, Data Cleansing, and Telesurvey. Let us take a look at these following explanation about outbound call center services and its benefits for business growth:

·         Telecollection

Telecollection is one of receivable management process. It is also known as reminder calls to client’s customers as an initiative for credit recovery to ensure “on-time payment”, and to reduce the risk of losses on receivables.

·  Telemarketing

Telemarketing is the process of finding new customers or generating interest in a brand, product or service by providing the information directly to potential customers over the phone. The benefits of implementing telemarketing is to find more new opportunities by making potential customer curious about product offered. It needs high-skilled agents to achieve the objective of having telemarketing services.

· Telesales

Telesales may sound similar to telemarketing, but the differences between these two services are its purpose. The purpose of telesales is to improve sales performance by selling products or services to customers through the calls.

·  Welcome call

Welcome call is one of outbound call center services that becomes the most effective way to create a long-lasting relationship with customers, especially new customers.

This outbound call center service consists of providing information about products or brands, promotion, and also about the company itself to customers in a more personal way when they have completed their transaction, so that it is expected that the company is always able to maintain customer trust and loyalty.

· Data cleansing

Data cleansing is a strategic approach to enrich business data for higher quality. By implementing this kind of service, organizations can select and remove corrupted, incorrectly formatted, duplicate, or incomplete data within datasets.

·  Telesurvey

Telesurvey is a survey carried out by call center agents over the phone. Establishing this service within a business let the customer know that the business really cares about hearing their feedback, so that a business is able to ensure customer satisfaction or take any possible wrongs, and turn them into rights.

Implementing outbound call center services is a strategic approach to build positive reputation and to support business growth. Since outbound call center services are crucial for business continuity, then organizations need to establish a reliable outbound call center management.

Organizations can leave their outbound call center activities to a business process outsourcing company. Partnering with the right business process outsourcing provider will help companies to have reliable outbound call center management that is supported by experts and updated technology to keep up with competitive business environment.

If you are looking for business partners that is providing outbound call center outsourcing services, you have come to the right place! You can rely on MitraComm Ekasarana to support and handle your outbound call center. To know further information about outbound call center services offered by MitraComm, do not hesitate to contact us at

5 Business Activities We Could Outsource to Grow Business

By | 2021-03-18T11:55:57+00:00 March 10th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , , , , , , , , |

Many organizations tend to avoid outsourcing to handle their some business activities, because they think it requires huge cost.  In fact, it is actually not true. They fail to calculate the value of opportunities lost because they invested too much time into tasks that can be best left to others. Having a business process outsourcing company as a business partner will help you more focus on more important matters, then it will make open new opportunities to increase revenue significantly.

In outsourcing services, there are some business activities we could outsource to a business process outsourcing company, it is commonly known as transactional process outsourcing. Did you know which business activities we could outsource to a business process outsourcing company?

1. Walk In Customer Service

One of business activities we could outsource to a business process outsourcing company is Walk In Customer Service. Walk In Customer Service is a front line staff that plays an important role in representing company’s image for customers. Therefore, you need to have high skilled and competent staff to manage this business activity. If you are partnering with a business process outsourcing company to manage Walk In Customer Service position within your organization, you do not need to think about their trainings needs and any other related requirements to fulfill the right fit to this position. A business process outsourcing company will dedicate their time to develop their employees’ skills in order to meet all criteria needed by clients.

2. Data Entry

Organized data is the key to accelerate your business growth. However, as a growing organization, you might find it challenging to keep a track of your data on a daily basis. Data Entry is a repetitive and will be time consuming task if it is not managed by professionals. Therefore, outsourcing Data Entry activities to a business process outsourcing company will be the right decision for every company.

3. Loyalty Management

In today’s digital era, business is becoming more competitive. Organizations need to find the right way to provide inovative services and maintain long lasting relationship with customers. Then, one of the right way to meet those goals is establishing Loyalty Management. In managing Loyalty Management activity, organizations need to concern about the extent to which you should approach, delight, and attract customers. By outsourcing this business activities to a business process outsourcing company, organizations  will be able to take a comprehensive approach to prevent valued customers from reaching out to competitors.

4. Direct Sales

At a time when agility and scalability are essential, outsourcing Direct Sales task to a business process outsourcing company is a proven way for organizations to quickly and effectively drive revenue. Direct Sales outsourcing enables organizations to take advantage of untapped opportunities by leveraging skilled resources.

5. Outbound Call

Outbound Call is a proactive activity handled by call or contact center teams to contact customers through phone calls and achieve certain business goals.

If an organization want to establish and manage in-house Outbound Call Center, they will face many challenges that will impact the productivity of their core businesses. It can also stretch human resources, as it requires hiring skilled and competent labor and implements expensive and complex equipments.

To overcome those challenges, an organization could outsource their Outbound Call activities to a business process outsourcing company. Outbound Call outsourcing services consist of Telecollection, Telemarketing, Telesales, Welcome Call, Data Cleansing, Telesurvey, and more. You can find more about outbound call services by clicking this link: (link)

To conclude, those are 5 business activities we could outsource to grow business. 5 mentioned business activities above are available in services offered by MitraComm Ekasarana. MitraComm Ekasarana is a business process outsourcing company that was established in 2007. At present, as a business process outsourcing company in Indonesia, MitraComm is supported by more than 150 experts and 8,000 NP staff, with a capacity of more than 4,000 seats.

MitraComm is fully supported by Phintraco Group, an IT solution provider company in Indonesia that has served more than 200 customers across industries in providing the best IT solutions to meet business needs in today’s digital era. To ensure the quality of services provided to customers, MitraComm has 8 locations across the city center of Jakarta, Tangerang, Semarang, Surabaya and Yogyakarta.

Do not hesitate to contact us at to know further information about all MitraComm’s business process outsourcing services and to consult with out professional teams before taking the right steps for having a business process outsourcing company as your business partner.


Benefits of Moving to a Cloud Contact Center

By | 2021-03-25T09:50:59+00:00 March 8th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , , , , , , , , , , , , , |

During Covid-19 pandemic, all consumers have started to engage with brands that provides digital services. Knowing that consumers habits are about to change, the need to modernize the contact center is imperative because modern contact center can help companies to adapt during these challenging times. 

One of the latest trends in contact center is about moving to a cloud contact center. Then, have you ever known about cloud contact center and how important is this trend to support companies adapt in these uncertain times? Let us take look at the definition and benefits of moving to a cloud contact center for companies below.

Cloud contact center is a central point in a company, from which all inbound and outbound customer communications are handled. Then, what are the differences between cloud contact center and traditional contact center?

During Covid-19 pandemic, not all employees are allowed to work in an office space because it will increase the chances of Covid-19 spread from one person to another.

Cloud contact center is considered as the right solution to overcome those challenges because all customer interactions – including voice, chat, text, video through email, social media and the web are accessible from virtually anywhere.

5 Reasons to Move to a Cloud Contact Center

1. Control your own upfront investment

Implementing cloud services means that there is no need to invest more in hardware or complex infrastructures. Cloud contact center can eliminate the need for big investment to modernize contact center systems. Companies can start to use the services anytime, and simply pay for what they use.

2. Quicker deployment and implementation

In general, on-premise contact centers can take months to deploy, while cloud contact centers can take as little as a couple days to a week to deploy. Cloud contact center solutions provider offer different implementation packages depending on the complexity of the task.

3. Better flexible and scalable

As a business grows, indeed you want your existing solutions to grow with you. For example, by using cloud contact center, it is much easier for companies to add or remove agents licences in certain period. It is making cloud contact center as the right solutions for business with seasonal highs and lows.

4. Agents can work effectively regardless of where they are

This point is the most important benefit for companies to keep providing great services to customers during Covid-19 pandemic. By implementing a cloud contact center solution, all agents can always work effectively because they can use their own devices to work, as long as they have a good internet connection. A flexible platform makes agents work productively, regardless of where they are.

5. Having an easy-to-use application

If you are using a traditional contact center system, you will see often all the systems in your contact center are not working well together and it is hard to integrate some functions into one unified platform. Mostly, agents are flipping from one application to another to handle customer interactions, which means they might not easily get all the customer information or journey they need.

To overcome those challenges, companies can implement PhinCon’s contact center solutions. PhinCon offers contact center solutions with flexible deployment options and act as a software-based solution, which means that it can be easily connected or integrated with other systems such as CRM (Customer Relationship Management), Chatbot, KYC (Know Your Customer system) or Mobile RM, depending on business needs.

That is all the benefits of moving to a cloud contact center for companies. Nowadays, most companies have started to move to a cloud contact center due to the need to execute operational transition of their contact center during the Covid-19 pandemic without any significant challenges.

If you think about moving to a cloud contact center, you need to start with finding the right partner to get long-term business goals from implementing cloud contact center.

As a customer experience solutions provider in Indonesia, PhinCon is committed to always provide the right and relevant solutions to keep up with the trends and needs of each business. To get further information or consult with PhinCon’s professional teams, you can reach us at


Solusi Tepat untuk Optimalkan Layanan Contact Center di Tengah Pandemi

By | 2021-03-04T07:21:46+00:00 March 5th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , , , , , |

Solusi Tepat untuk Optimalkan Layanan Contact Center di Tengah Pandemi

Hingga saat ini, dunia masih belum terbebas dari pandemi Covid-19. Selain memengaruhi aktivitas manusia, efek pandemi juga memengaruhi aktivitas bisnis perusahaan. Situasi saat ini mengharuskan perusahaan untuk meminimalkan interaksi dan transaksi bisnis yang dilakukan secara kontak langsung. Interaksi dan transaksi melalui platform digital meningkat dan perusahaan perlu beradaptasi dengan situasi baru ini. Itu artinya, solusi tepat perlu diimplementasikan perusahaan sebagai upaya mengoptimalkan layanan di tengah pandemi Covid-19.

Jika berbicara mengenai layanan pelanggan, erat sekali kaitannya dengan contact center. Sebelum pandemi, seluruh agent dapat bekerja di kantor fisik. Namun saat ini, perusahaan harus mengurangi jumlah kapasitas karyawannya yang bekerja di kantor, dengan cara memperbolehkan sebagian karyawan bekerja dari rumah. Untuk bagian contact center, situasi tersebut pasti membawa tantangan tersediri. Agent tidak terbiasa untuk bekerja dan mengoperasikan sistem dari rumah, dan perusahaan pun sebelumnya belum terpikirkan untuk memfasilitasi kebutuhan tersebut.

Manfaatkan solusi contact center untuk optimalkan layanan contact center di tengah pandemi

Karena kebiasaan baru perlu diterapkan untuk kepentingan bersama, kini perusahaan dapat memanfaatkan solusi contact center dari Genesys untuk optimalkan layanan contact center di tengah pandemi.

PhinCon sebagai official business partner Genesys di Indonesia, menyediakan solusi contact center yang menawarkan pilihan deployment yang fleksibel dan dapat disesuaikan dengan kebutuhan masing-masing perusahaan, baik di on-premise atau di cloud.

Genesys, yang dinobatkan sebagai leader di Gartner 2020 Magic Quadrant untuk Contact Centre as a Service di bidang solusi cloud customer experience dan contact centre, memiliki kelebihan dan kemampuan intelegensi yang lebih unggul dibanding solusi contact center lainnya. Solusi ini mendukung perusahaan optimalkan layanan contact center di tengah pandemi, dengan menawarkan kemampuan berikut:

1. Mudah diintegrasikan dengan sistem lain

Solusi contact center dari Genesys merupakan software-based, yang artinya dapat dengan mudah dikoneksikan atau diintegrasikan dengan sistem lain seperti CRM, Chatbot, KYC atau Mobile RM, sesuai dengan kebutuhan masing-masing perusahaan.

2. Menyatukan seluruh interaksi pelanggan dalam satu platform Omnichannel

Perusahaan dapat menyatukan seluruh interaksi pelanggan dari berbagai channel dalam satu platform, baik interaksi inbound atau outbound. Setiap agent akan menggunakan desktop yang sama untuk memberikan layanan pelanggan, seperti merespon interaksi pelanggan dari berbagai channel dan melihat customer activity. Itu artinya, agent tidak perlu menggunakan aplikasi yang berbeda dan perusahaan dapat memberi fasilitas untuk agent bekerja secara lebih efektif dan efisien.

3. Memberikan layanan yang sesuai dengan kebutuhan masing-masing pelanggan

Dengan menggunakan solusi contact center dari Genesys, perusahaan akan selalu dapat memberikan layanan pelanggan yang disesuaikan dengan masing-masing preferensi pelanggan. Solusi ini dilengkapi engagement tools yang membantu perusahaan mencocokan layanan sesuai dengan kebutuhan pelanggan, dan mempersiapkan agent dengan keahlian yang tepat untuk mengatasi keluhan atau kebutuhan pelanggan.

4. Solusi fleksibel

Solusi contact center dari Genesys hadir dengan beberapa pilihan deployment yang dapat disesuaikan dengan kebutuhan perusahaan, baik on-premise atau pun cloud. Melihat situasi saat ini yang mengharuskan sebagian karyawan bekerja dari rumah, perusahaan dapat memanfaatkan solusi contact center berbasis cloud dari Genesys sebagai solusi tepat untuk optimalkan layanan contact center di tengah pandemi. Perusahaan dapat memfasilitasi seluruh agent untuk bekerja di mana pun, tidak bergantung pada lokasi kantor.

Solusi contact center dari Genesys mendukung agent untuk bekerja dari rumah hanya dengan perangkat yang mereka miliki, membuka aplikasi kerja dengan proses yang sangat mudah – membuka browser, login, dan langsung dapat menggunakan sistem yang tersedia untuk melayani pelanggan.

Sebagai perusahaan penyedia solusi Customer Experience di Indonesia, PhinCon berkomitmen untuk terus menghadirkan solusi tepat dan relevan sesuai dengan kebutuhan perusahaan. Kini, perusahaan dapat memanfaatkan solusi contact center dari Genesys untuk optimalkan layanan contact center di tengah pandemi. Solusi contact center berbasis cloud dapat diimplementasikan dalam waktu yang relatif singkat, sehingga perusahaan mampu melakukan transisi operasional layanan contact center di tengah pandemi ini secara aman dan tanpa kendala.

Memberikan layanan contact center yang optimal di masa pandemi mungkin membawa tantangan tersendiri, namun solusi contact center dari PhinCon dan Genesys ini hadir untuk mendukung perusahaan beradaptasi dengan situasi pandemi Covid-19 dan terus menjalankan operasional contact center secara optimal.


Omnichannel dan Multichannel: Apa Perbedaannya dan Mana yang Lebih Baik untuk Bisnis Anda?

By | 2021-03-25T09:37:01+00:00 March 3rd, 2021|Categories: Blog|Tags: , , , , , , , , , , , , , , , , , , , , , , , , , , |

Banyak orang berpikir bahwa omnichannel dan multichannel adalah strategi yang sama. Kedua istilah tersebut sering digunakan bergantian, dengan maksud tujuan dan arti yang sama.

Baik omnichannel atau multichannel, pada dasarnya adalah ketika suatu perusahaan memiliki berbagai channel untuk berinteraksi dengan pelanggannya. Yang membuat omnichannel dan multichannel berbeda adalah fungsi dan manfaat yang akan didapatkan perusahaan.

Perusahaan yang menerapkan strategi multichannel memfasilitasi pelanggannya dengan kemudahan untuk berkomunikasi melalui berbagai channel, namun interaksi yang ada di berbagai channel tersebut tidak dapat diintegrasikan dan dikelola dalam satu sistem. Setiap channel akan menyediakan informasi yang berbeda dan beroperasi secara terpisah, pengelolaannya pun akan dilakukan pada platform yang berbeda.

Sedangkan, perusahaan yang menerapkan strategi omnichannel juga memfasilitasi pelanggan dengan berbagai channel untuk berkomunikasi dan bertransaksi. Namun perbedaannya dengan multichannel adalah dari sisi pendekatan, fungsi dan manfaat yang akan didapatkan.

Omnichannel adalah strategi yang memungkinan perusahaan menyediakan layanan terpadu dari berbagai channel. Seluruh customer journey dari awal hingga akhir akan tercatat dalam satu sistem. Masing-masing channel yang digunakan pelanggan akan memperbarui data pelanggan dan pola customer journey secara otomatis dalam satu sistem terpadu. Ini artinya, apa pun channel yang digunakan pelanggan untuk terkoneksi dengan perusahaan, agent dapat selalu menyediakan informasi yang sama dan relevan sesuai dengan preferensi masing-masing pelanggan tersebut.

Proses transaksi yang mudah dan cepat adalah ekspektasi dari setiap pelanggan saat ini. Pelanggan akan memilih untuk membeli suatu produk atau menggunakan jasa dari perusahaan yang mengelola setiap channel komunikasinya dengan baik dan terintegrasi. Contohnya, saat pelanggan mengunjungi channel Facebook, mereka menginginkan informasi yang relevan juga akan didapatkan ketika mereka mengunjungi channel lain seperti website, email, instagram, whatsapp, dan lain-lain.

Pelanggan menyukai pemberian informasi yang relevan pada setiap channel karena dari hal tersebut, secara tidak langsung perusahaan telah menunjukkan konsistensi produk atau jasa yang ditawarkan. Dengan mengintegrasikan dan mengkoneksikan seluruh channel pada satu sistem, pengelolaan layanan pelanggan akan lebih sederhana dan pelanggan melihat perusahaan tersebut benar-benar terpercaya.

Perbedaan Omnichannel dan Multichannel

Kesimpulannya, berikut adalah perbedaan yang akan didapatkan perusahaan ketika menerapkan strategi omnichannel dan multichannel:

Demikian informasi mengenai perbedaan omnichannel dan multichannel. Perbedaannya terlihat dari bagaimana cara perusahaan mengelola setiap interaksi pelanggan di berbagai channel, dan bagaimana cara perusahaan memanfaatkan setiap interaksi pelanggan menjadi sesuatu yang bernilai bagi bisnis di masa depan. Jika ingin disimpulkan, mana yang lebih baik antara omnichannel dan multichannel? Itu semua tergantung pada tujuan dan kebutuhan masing-masing perusahaan. Tentunya, strategi omnichannel akan lebih memberi banyak manfaat dari sisi bisnis bagi perusahaan.

Perlu diingat bahwa walaupun omnichannel dan multichannel terlihat sebagai strategi yang serupa, kenyataannya kedua strategi tersebut memiliki perbedaan yang memengaruhi cara pelanggan menilai kualitas perusahaan.



The Advantages of Contact Center Outsourcing for Business

By | 2021-01-27T08:43:11+00:00 January 29th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , |

In today’s digital era, contact center plays important role in a business. The quality of contact center is becoming increasingly important to affect customer’s trust on a product or brand. Therefore, contact center outsourcing has been becoming a growing trend in the world of business for many years. Why is that so?

Before we get into the specifics of the advantages of contact center outsourcing, let us first know how critical the role of contact center to the overall success of a business.

According to research from Temkin Group, 65% of customers say that a positive customer service experience is more influential than great advertising.

Another research from American Express reveals that 69% of customers say they will spend more with a company that provides good customer service.

Based on those facts and statistics, we can conclude that having good customer service quality is a must for every company across industries.

The importance of providing good customer service quality makes contact center outsourcing become a growing trend in business literature. Then, do you want to know the advantages of contact center outsourcing? Here are what you need to know about the advantages of contact center outsourcing:

1. Competent employees

The first advantages of having contact center outsourcing partner is every outsourcing provider dedicate their efforts, time, and their resources toward improving employees or agent skills to implement customer service’s best practice and keeping up with industry standards.

A company can rely on contact center outsourcing services to have competent employees and specific expertise in customer service, allowing them to focus on what their business does best.

2. Cost and time savings

Another advantages of contact center outsourcing is helping companies to save their time and cost. When companies choose to outsource their contact center, it means that they have reduced their cost and time spending for certain processes like recruiting, onboarding and training new employees or agents, dealing with high rates of employee turnover, also eliminate cost for building contact center infrastructure such as office space and modern technology implementation to support customer service.

3. Besides providing better services to customers, contact center outsourcing also help companies to get new business opportunities

A contact center outsourcing provider will provide transparency into all customer interactions, and capture them with modern technology support to help a company realize more value from captured interactions that are useful for the future of their business strategy.

4. Contact center outsourcing handle the complex technology operation, so you do not have to

The last but not least, the advantages of contact center outsourcing is helping companies reduce complexity in operating modern technology.

The presence of modern technology for contact center operations is now more complex than before, making the management of contact center operations even more complicated if it is handled by parties who are not competent in customer service. A company can solve those challenges if they work together with a contact center outsourcing provider that is supported by a series of modern technologies that always keep up with customer needs and trends.

By reading this article, you have got information about the advantages of contact center outsourcing. Contact center outsourcing comes in all shapes and sizes, and different levels of service quality.

Before choosing contact center outsourcing provider, it will be much better if you prepare important points such as defining clear targets, understanding company’s culture, and picking the right partner. You can find out what you need to know about the things to keep in mind before outsourcing your contact center by clicking this link.

Are you now in the process of choosing the right partner for outsourcing your contact center? We provide recommendation for you, watch this “MitraComm Customer Success Story” video to find out the answer. Click this link

Further information:

5 Key Strategies for Improving Customer Service

By | 2021-02-03T01:57:46+00:00 January 28th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , , , |

To survive and thrive under a competitive and crowded business environment, a company must attract more customers to increase sales and implement the right strategies for improving customer service. Why is it a must? Because no matter how good your product is, if customers are not satisfied with the services, they will pay closer attention to the bad customer service experience.

In this article, we will dive deep into the key strategies for improving customer service that you can implement to grow your business. Here are the points.

1. Respond promptly to your customers’ inquiries

If a customer service agent can give prompt responses to all customers’ inquiries, indeed it will create a business with more satisfied customers. To implement this strategy, you need to train your agents’ skills regularly and supported by adequate systems to help agents work promptly.

2. Make customer feedback part of your strategies

Customer feedback is the most important aspect to evaluate your service level. By knowing what we need to improve, then you can adjust your customer service strategy that can be implemented by the customer service agents.

It is important to know that customer feedback is not only about customer complaints submitted through email, chat, SMS, or other modern platforms. Every interaction between agents and customers is a hidden, yet valuable feedback.

Therefore, you need to have call recording systems to help you monitor all interactions between agents and customers, and turn those interactions into valuable insights to decide the right business strategies and decisions in the future.

3. Complete your service with omnichannel support

Today’s all activities closely depend on modern technologies. Everything becomes digital, and all customer have now switched to use digital platform to find their needs. Therefore, for improving customer service, you need to complete your service with omnichannel support. Omnichannel is a cross-channel content strategy that companies use to improve their customer experience and drive better relationships across points of channel. To get more information about omnichannel support, find the information here. (link)

4. Offer 24/7 customer support

This is an important strategy for you if you have a large customer base. If a company offers 24/7 customer support, customers will find it easier to contact you any time. To implement this strategy, you need to hire multiple customer reps and have a dedicated customer support team that works in shifts to handle all customer inquiries.

5. Stay competitive and improve customer service by outsourcing your contact center

If you are able to implement those 4 strategies successfully, then having excellent customer service is not just a dream. However, the question is “does every company has time and opportunity to specifically build strategies and the right teams to improve customer service?”

Creating a successful business with excellent customer service is not a simple task. It requires good planning and consistent implementation. Therefore, you need to choose and work together with contact center outsourcing provider, so that the goal of improving customer service can be realized.

Working together with contact center outsourcing provider allows companies to improve customer service, while focusing on other strategic tasks to grow their business. Outsource your weaknesses, so you can focus on your business strengths.

To know further information about the benefits of using contact center outsourcing services, please click this article:

Further information:

3 Things to Keep in Mind before Outsourcing Contact Center

By | 2021-01-27T08:44:13+00:00 January 27th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , |

The presence of various customer service channels makes contact center operations more challenging to manage if an organization does not implement the right strategies. To be able to manage it well and keep updated with customer growing needs, there are some things to be prepared by the management.

Implementing updated and relevant technologies and hiring competent employees that can provide the best customer services are just the two aspects of many required preparation for companies, there are still many things to be prepared by companies such as complete infrastructures and strategic locations.

If a company does not have time and enough resources to complete all processes and implement contact center best practices, they can try to outsource their contact center as the main solutions. However, since it will be crucial for business growth and reputation, there are 3 things to keep in mind before outsourcing contact center. Here are what you need to know before making critical decision for outsourcing contact center:  

1. Define the targets

Every business is different, so it is important to have a clear starting point and understand what role contact center plays in a business. Thus, before outsourcing contact center, a company need to define expected targets that must be achieved by contact center outsourcing provider.

Later on, these points will also make it easier for contact center outsourcing provider to determine the right solutions and services to meet the targets that have been previously defined.

2. Understand the culture

Every company has its own culture that make them unique. It is expected every company’s culture can be recognized and valued by its customers. In this case, how companies treat their customers will closely reflect that culture. So, it is understandable that many companies fear losing their real culture when they choose to outsource their contact center.

To solve this challenge, before outsourcing contact center, companies need to clearly outline the culture and look for a contact center outsourcing partner that understands and able to implement it when providing services to customers.

Preparing this point will make sure that the contact center outsourcing partner can offer the same level of customer service as the in-house team.

3. Pick the right partner

After defining the targets and understanding the culture, it is time to continue preparation processes by looking at potential contact center outsourcing provider. In this phase, companies need to know the track records of their potential contact center outsourcing partner.

Try to find out their track record, such as knowing their customer base. If your partners are experienced in providing services to the same industry as yours, surely they will be able to provide services and solutions that are in line with your business goals.

In addition, you also need to know what services do your potential contact center outsourcing partner offer, make sure the contact center outsourcing partner you choose is up-to-date with current technologies, and last but not least is about locations.

To conclude, preparing these 3 points will help companies decide better decision before outsourcing contact center.

Companies will get more benefits of outsourcing their contact center if they are picking the right partner. One of companies that provides contact center outsourcing services is MitraComm Business Process Services or Mitracomm.

Since 2007, MitraComm has been partnering with hundreds of leading companies in indonesia across industries. Besides providing complete contact center outsourcing services, MitraComm also offers services that are supported by modern technologies.

Indeed, MitraComm’s experiences has made them able to manage contact center operations within any companies, it is not a big deal to offer the same level of customer service as your in-house team. Therefore, by partnering with MitraComm, you can ensure that your contact center will help you implement values, principles, vision and mission when providing services to customers.

MitraComm is fully supported by Phintraco Group, an IT solutions provider in Indonesia that has been serving over 200 customers across industries to provide best IT solutions and services and meet all business needs in the digital era. To complete its services to customer across Indonesia, currently MitraComm has 8 contact center locations in the city center of Jakarta, Tangerang, Semarang, Surabaya, and Yogyakarta.


Further information:

Manfaat Solusi Call Recording untuk Contact Center

By | 2021-01-14T05:57:57+00:00 January 13th, 2021|Categories: Blog|Tags: , , , , , , , , , , , , , , , , , |

Dalam operasional contact center, perusahaan sering menghadapi berbagai masalah yang menghambat berjalannya operasional yang sesuai harapan. Mengurangi waktu tunggu, meningkatkan kualitas setiap interaksi pelanggan dengan agent, memanfaatkan data untuk menyesaikan masalah secara lebih cepat adalah hal krusial yang harus dipenuhi jika ingin memiliki contact center yang berkualitas dan turut berperan dalam kemajuan perusahaan.

Saat ini, beragam solusi teknologi hadir untuk membantu perusahaan mengoptimalkan fungsi dan kinerja contact center, salah satunya adalah solusi call recording. Penggunaan solusi call recording dapat menciptakan operasional contact center yang strategis bagi perusahaan. Misalnya, solusi ini dapat meningkatkan penerapan compliance, mencegah kesalahan agent yang merugikan perusahaan, dan masih banyak manfaat lainnya yang ditawarkan.

Apa saja manfaat yang akan didapatkan perusahaan ketika menggunakan solusi call recording untuk contact centernya? Berikut penjelasannya:

1. Pelaksanaan quality control yang lebih baik untuk meningkatkan kualitas layanan

Dengan solusi call recording, tim leader dapat mengawasi interaksi agent dengan pelanggan dan mengetahui kemampuan apa yang harus ditingkatkan dari agent tersebut. Lalu, tim leader dapat membuat rencana tepat bagi masing-masing agent agar mereka mampu memberikan layanan yang lebih baik dan berkualitas kepada pelanggan.

2. Meningkatkan kepuasan pelanggan

Perusahaan perlu memastikan setiap agent memberikan layanan yang sesuai dengan persyaratan untuk memenuhi kepuasan pelanggan. Setiap agent harus memiliki kemampuan komunikasi yang jelas, memahami etika berbicara, memperlakukan pelanggan dengan sopan, dan mampu menjawab setiap pertanyaan yang diajukan pelanggan. Salah satu cara untuk memastikan seorang agent telah memenuhi seluruh kualifikasi tersebut adalah memiliki dokumentasi atas seluruh interaksi mereka dengan pelanggan.

Selain itu, agent juga akan bekerja secara lebih konsisten dan profesional jika mereka mengetahui setiap percakapan mereka dimonitor secara otomatis oleh sistem.

3. Meningkatkan penerapan compliance

Setiap perusahaan diwajibkan untuk selalu patuh pada regulasi yang telah ditetapkan pemerintah. Khususnya di sektor keuangan, perusahaan wajib memiliki catatan atas semua interaksinya dengan pelanggan. Dalam hal ini, solusi call recording juga dapat membantu perusahaan meningkatkan penerapan compliance pada operasionalnya dan terhindar dari segala tuntutan yang merugikan.

4. Membuat keputusan yang lebih baik berdasarkan data

Selain membantu perusahaan mengelola data interaksi antara agent dan pelanggan, solusi call recording juga membantu perusahaan memiliki data kontekstual yang berasal dari seluruh journey pelanggan dari berbagai channel.

Seluruh interaksi dan data digital yang berkaitan dengan pelanggan dapat dicari dan dilihat kembali, kemudian hasilnya dapat dibagikan ke seluruh divisi yang membutuhkan. Pihak terkait dapat menghasilkan insight tentang perilaku pelanggan dan agent untuk membantu manajemen mengambil keputusan yang lebih baik berdasarkan fakta (data) yang tersedia.  

Namun, tidak seluruh solusi call recording menawarkan kemampuan ini bagi perusahaan. Anda harus memilih solusi tepat untuk mendapatkan kemampuan ini dari solusi call recording yang Anda gunakan.

Dapatkan seluruh manfaat solusi call recording dengan memilih solusi yang tepat!

Phintraco Technology menyediakan solusi call recording dari Verint, bernama Intelligent Call Recording yang memberikan seluruh manfaat tersebut bagi perusahaan. Tidak seperti solusi call recording lainnya, Intelligent Call Recording dari Verint adalah solusi yang juga mampu membantu perusahaan menjadikan seluruh data dan interaksi yang direkam sebagai insight untuk meningkatkan strategi bisnis di masa depan.

 Berikut adalah fitur yang ditawarkan solusi Intelligent Call Recording dari Verint:

  • Merekam seluruh interaksi suara, video, dan teks di berbagai channel (termasuk PBX, VoIP, chat, software kolaborasi digital, email, SMS, dan tatap muka) melalui satu sistem perekaman.
  • Memberikan solusi pencatatan dan pengarsipan perusahaan secara menyeluruh untuk membantu meningkatkan penerapan compliance, dan mendukung pengelolaan customer engagement.
  • Merekam data dari perangkat komputer karyawan tanpa perlu melakukan pemrograman atau integrasi khusus.
  • Menggabungkan seluruh speech processing untuk disposisi panggilan otomatis dengan proses penelusuran, pemutaran ulang, dan pelaporan berdasarkan topik panggilan secara lebih cepat dan lebih akurat.

Dengan solusi Intelligent Call Recording dari Verint, seluruh interaksi pelanggan dari berbagai channel dapat direkam dan dimanfaatkan untuk menemukan nilai bisnis yang bermanfaat dan menciptakan strategi bisnis di masa depan. Jika suatu perusahaan tidak memanfaatkan solusi Intelligent Call Recording untuk menunjang operasional contact centernya, maka perusahaan tersebut telah melewatkan banyak kesempatan baru untuk memaksimalkan strategi bisnis mereka.  

Segera hubungi kami di untuk informasi lebih lanjut mengenai solusi Intelligent Call Recording.


Tren Contact Center di Tahun 2021

By | 2020-12-28T09:59:16+00:00 December 21st, 2020|Categories: Blog|Tags: , , , , , , , , , |

Memiliki kualitas contact center yang baik bukan lagi menjadi sebuah pilihan, tapi sudah menjadi sebuah keharusan. Seiring dengan kemajuan teknologi dalam kehidupan kita, contact center memiliki peran yang sangat penting bagi bisnis karena menjadi penghubung utama untuk berinteraksi dengan pelanggan. Bahkan, saat ini, salah satu tolak ukur kesuksesan sebuah perusahaan di mata pelanggannya dapat dilihat dari kualitas contact centernya.

Oleh karena itu, penting bagi perusahaan untuk selalu mengikuti perkembangan tren dalam dunia contact center agar dapat selalu memberikan layanan terbaik bagi pelanggan. Terlebih di masa krisis seperti saat ini, contact center memiliki peran yang sangat penting untuk menjaga hubungan dengan pelanggan.

Kami telah merangkum informasi mengenai tren contact center di tahun 2021 yang diharapkan dapat berguna bagi seluruh praktisi contact center untuk membangun operasional contact center yang lebih strategis di masa depan. Berikut penjelasannya:

#1 Tren Contact Center di Tahun 2021: Menghadirkan fleksibilitas ruang kerja untuk agent

Jika ingin memiliki operasional contact center yang dapat diandalkan di masa yang akan datang, kita harus belajar dari situasi pandemi di tahun 2020 ini yang mengharuskan perusahaan mengurangi kapasitas jumlah karyawan dalam satu ruangan. Di tahun 2021 nanti, salah satu strategi yang harus dihadirkan perusahaan dalam operasional contact centernya adalah meningkatkan fleksibilitas ruang kerja untuk agentnya.

Ini artinya, perusahaan harus memiliki infrastruktur yang memungkinkan agent dapat tetap melayani pelanggan, walaupun tidak bekerja di kantor. Dengan begitu, apa pun kondisinya, operasional contact center tetap berjalan tanpa hambatan.

Perusahaan perlu memanfaatkan teknologi yang dapat membantu agent dan karyawan yang terlibat dalam operasional contact center tetap produktif walaupun harus bekerja dari rumah.

#2 Tren Contact Center di Tahun 2021: Fokus pada strategi “digital first

Memanfaatkan AI dan sistem berbasis cloud akan sangat dibutuhkan demi kelancaran operasional contact center di masa yang akan datang. Fokus pada strategi “digital first” akan membantu perusahaan menjaga hubungan dengan pelanggan di masa krisis ini.

Perusahaan dapat memanfaatkan AI untuk menganalisa kebutuhan pelanggan dan memberikan saran yang relevan secara real-time kepada human agent, agar mereka dapat memberikan layanan yang lebih personal kepada pelanggan.

Jadikan teknologi otomatisasi, AI, dan sistem berbasis cloud sebagai solusi utama untuk menciptakan operasional contact center yang berkualitas dan dapat diandalkan. Sinergi antara human agent dan teknologi akan menghasilkan operasional contact center yang lebih efektif dan efisien.

#3 Tren Contact Center di Tahun 2021: Pemanfaatan teknologi pendukung customer self-service

Saat ini, hampir semua pelanggan memanfaatkan smartphonenya untuk mencari tahu informasi mengenai suatu brand. Jumlah transaksi online di tahun 2020 ini juga semakin meningkat pesat karena banyak pelanggan yang memilih untuk mengurangi kontak fisik ketika membeli keperluan dan kebutuhan mereka.

Itu artinya, perusahaan harus siap memberikan layanan yang lebih cepat dari sebelumnya dan menghadirkan seamless experience yang memenuhi bahkan melebihi ekspektasi pelanggan.

Untuk dapat melakukannya, perusahaan dapat memanfaatkan solusi teknologi pendukung customer self-service seperti Interactive Voice Response (IVR), FAQ online, dan Chatbot.

Solusi ini akan membuat human agent lebih fokus pada interaksi yang lebih banyak membutuhkan perhatian dan empati. Dengan memanfaatkan teknologi pendukung customer self-service ini, perusahaan dapat selalu menghadirkan layanan yang cepat dan tepat berdasarkan masing-masing kebutuhan pelanggan.

Jadikan prediksi tren contact center ini sebagai referensi untuk membangun strategi contact center di masa depan

Di tahun 2021 nanti, contact center yang berkualitas dan dapat diandalkan bisa diraih dengan memperhatikan aspek People, Process dan Technology dalam operasionalnya. Untuk dapat menerapkan ketiga aspek tersebut dengan tepat, perusahaan membutuhkan partner yang mampu memberikan solusi contact center yang dapat disesuaikan dengan masing-masing kebutuhan. Jika suatu solusi dapat bekerja dengan baik di satu perusahaan, bukan berarti solusi tersebut akan bekerja dengan baik juga di perusahaan Anda. Maka dari itu, perlu adanya bantuan dari tenaga profesional agar Anda dapat menerapkan operasional contact center yang sesuai dengan harapan dan kebutuhan.

Sebagai perusahaan penyedia solusi contact center, Phintraco Technology dan MitraComm Ekasarana sangat memahami kondisi, perkembangan dan tantangan yang ada dalam dunia contact center.

Phintraco Technology dan MitraComm Ekasarana akan memberikan solusi dan layanan terbaiknya untuk contact center dengan memastikan seluruh solusi dan layanan yang diberikan selalu mengikuti perkembangan teknologi, serta memenuhi kebutuhan dan ekspektasi pelanggan yang terus berkembang.

Untuk informasi lebih lanjut mengenai tren dan strategi contact center di tahun 2021, Anda dapat menghubungi kami di   


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